Messenger

The Challenge

Role

Lead Designer

Timeline

1 week

Tools

Sketch, Flinto, InDesign

Switch

Digging in to the User

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I focused on elements of nightlife that commonly influence atmospheric desires including music interest, preferences and annoyances, and simple wants and needs.

This personalization to the user, in addition to understanding the sore spots of night plans and improving them, show a user their desires are the number one priority.

I heavily rely on UX mapping techniques to clearly organize my ideas on supporting user goals

Inclusivity

Good designs cannot be made without diversity. Often, minority identities are neglected in the product.

During this project, I wanted this guiding principle to improve the onboarding experience, assuring users who they are matters in finding spaces they want to be in.

For the onboarding experience, I wanted to find the most optimal method of self-identification, which meant designing a completely autonomous experience.

Wireframing

After conducting a thorough UX analysis and mapping out features most needed for the user, I created high-fi wireframes to visualize how they would come together and any potential issues needed to be resolved on final mocks

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